#Roulartacares, which is why we are continuing to work as hard as we can on our strong, high-quality media brands and innovative initiatives, because consumers – our readers, viewers, listeners and surfers – need us now more than ever. RMG also wants to use the motto #Roulartacares to stimulate all Belgian advertisers with new insights, initiatives and attractive packages in order to help them relaunch their activities after the lockdown period.
Extended due to success: the WOW MagPack
Roularta Media Group, DPG Media and MagAdvertising are joining forces for the first time and are launching an unseen offering containing the biggest Belgian magazines!
The WOW MagPack consists of 4 titles: Libelle, Femmes d'Aujourd'hui, Dag Allemaal and Ciné-Télé-Revue.
The road to EV
In March/April of this year Roularta Research carried out an extensive survey of our readers' attitudes to electric motoring. We wanted to know what advantages or disadvantages they see, whether they already have experience with electric driving and whether they would actually opt for an electric car in the future. We also measured the image perception of 34 car brands. As many as 2141 respondents were happy to share their opinions with us.
Steps: an autumn full of special issues
This autumn, Steps will be highlighting all facets of the lifestyle. The special editions Steps Loving You and Steps Communie proivde lots of inspiration for these special occasions. Steps Gold pays tribute to luxury, comfort and quality, and brings the best interior design ideas with the Living dossier.
The Future of Cyber Security - Round Tables in Data News
In September, Data News organises 3 round table discussions on "The Future of Cyber Security".
Participate with your company and send your expert to discuss the important and burning topics in IT.
Corona Insights Survey
The corona crisis has had an unprecedented impact on our lives. What are the consequences for our consumption behaviour? And how will this evolve in the future?
More than 19,000 readers of our magazines gave an insight into how they have been shopping in recent weeks, how they see their summer holidays, or how they are now doing financially.
Watch our video for a first look at the results.
Silver AMMA Award for the first Blockchain case
ENGIE, Roularta, Space & Rebel AI (USA) joined forces around Blockchain last year and won a Silver AMMA Award in the category Innovation and Development of the Year 2020.
TRANSFER YOUR SOCIAL MEDIA PUBLICATIONS WITH CTC
Our CTC (Content to Commerce) formula makes it easy for you to transfer your publications on social media to our familiar editorial environment.
What is more, we are offering this formula at a very attractive cost per click for RON, for a short time only!
Flair shifts its DNA
At the end of June, Flair will be getting a whole new look. This new project goes far further than merely a thorough restyling, because Flair is also going all-out for a new and relevant position. More than ever before, Flair will be focusing on an inclusive society, in which everyone counts whatever their background, identity, education or origins and with plenty of space for youth. Welcome to Flair’s perfect imperfect world!
Krant van West-Vlaanderen restyled
At the beginning of 2020 Krant van West-Vlaanderen launched a completely revamped newspaper: from now on one provincial newspaper will bundle the best West Flemish stories. 5 regional editions cover local news, associations and local politics on a weekly basis. KW Weekend renews itself into an exclusive lifestyle magazine, completely focused on West-Flemish life.
Roularta is committed to strong media brands and offers encouragement to advertisers
In just a few weeks, there have been immense changes in the world. Our society is being confronted with a global health crisis that is raising significant questions about our habits as citizens and consumers. In these uncertain times, people need high-quality, credible media more than ever and they are also taking more time than ever to read.
It is clear that Belgian consumers trust their local, high-quality media brands as a source of information and relaxation. Besides the strong figures for the print versions of our magazines, in terms of both individual sales and subscriptions, it is also striking that our media brands are experiencing a digital boost.
Media consumption gets an enormous boost
In these turbulent times, people need and consume qualitative and credible media more than ever before.
Roularta Media does not foresee any changes to the current circulation of its magazines: subscriptions will be distributed as usual (bpost stays active) and digital subscriptions remain stable. Bookshop sales are also maintained.
COVID-19: our media appear as normal and we are at your disposal
We have been facing the considerable spread of the COVID-19 epidemic for several weeks. This has motivated the government to impose strict measures that we wholeheartedly understand and support.
Roularta Media Group intends to continue assuming its civil responsibility as a media company, informing the population in an independent, reliable and high-quality manner about COVID-19 and other important subjects.
Here are the winners of the Belgian Beauty Awards!
Due to the corona crisis, the ceremony planned for March 17th could unfortunately not take place.
So here you can discover the winners of the 15th edition of the Belgian Beauty Awards!
Special editions of Steps in 2020
In 2020 Steps will be reorienting its editorial approach. In addition to the usual columns (fashion & beauty, body & mind, culinary, home and travel), the editors will be producing various special editions on a carefully selected main topic. The special editions ‘Loving You’ and ‘Communie’, with their renewed concept, fit perfectly into this approach and thus benefit from the power and wide distribution of Steps (at least 250,000 copies per edition).
The special editions for the coming months are: Steps Gold, 16 May, Steps Staycation, 13 June, Steps Loving You, 5 September, Steps Living, 3 October and Steps Communie, 5 December.
Bronze for Passport to Belgium
Learn how Rebel AI helped publishers and advertisers stay safe from fraudulent traffic and domain spoofers with “Passport to Belgium”, the latest in blockchain technology for advertising.
This initiative won the bronze award in the category Best Use of Martech Tool at the IAB Mixx Awards 2019.
CIM Press 2018-2019 proves Roularta Media Group is growing
RMG is reaping the rewards of the subscription policy it has applied on and offline, with rising coverage figures for both business and women’s magazines. With all its titles combined, the group reaches 43% of all Belgians. Roularta stands for quality: each advertiser aiming for the higher segments of society will reach 1 in 2 Belgians in these high-quality target groups with the Roularta titles.
The lifestyle and women’s magazines reach 4 in 10 women (38%). The news and business press titles guarantee 32% coverage of all men, and 36% coverage of businesspeople and decision makers. That makes Roularta Media Group the market leader in all three target groups: women, business and high-quality.
New CIM controlled distribution figures
Distribution of Roularta Media Group’s media brands firmly entrenched thanks to intensive subscription policy for both print and digital
Roularta Media Group’s long-standing subscription policy, combined with intense efforts to attract subscribers through digital channels, has created exciting perspectives for the paid distribution of its media brands. Plus Magazine, the monthly magazine for over-50s, has experienced a substantial increase of 6.14% in a declining magazine market (-6.16%). The number of digital subscriptions to the news magazines is evolving in a highly positive manner. Libelle is still in the top 3 biggest weekly magazines in Flanders. The Free Press titles guarantee massive distribution all over the region.
Nest is becoming Libelle-Nest and Femmes d'Aujourd'hui-Nest
From May onwards, Nest will become “Libelle-Nest” in Dutch and “Femmes d’Aujourd’hui-Nest” in French, and will appear as a magazine six times per year. The new magazine will also be hosted online at libelle.be and femmesdaujourdhui.be, along with the two other channels Libelle Lekker/Délices de Femmes d’Aujourd’hui and Libelle Mama/Femmes d’Aujourd’hui Mamans.