Knack & Le Vif Weekend / Belgian Fashion Special 2019

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Concept

Belgian designers and fashion labels make their voices heard time and again at a global level, and are also well loved in their home country.

The readers of Knack & Le Vif Weekend have expressed a clear interest in this topic for many years, as close followers of Belgian fashion.

Mode, dit is Belgisch / Mode c'est Belge is entirely devoted to Belgian fashion designers and manufacturers, presenting the latest updates on young talent as well as the collections of established names.

With a strong visual presence and a broad, interested target audience.

ISSUE DATE DEADLINE RESERVATION DEADLINE MATERIAL
20-21/02/2019 01-05/02/2019 05-07/02/2019
28-29/08/2019 08-12/08/2019 12-14/08/2019

Key facts

  • Circulation: 108,198 copies DU + 67,290 copies FR (Print run Cim Brand Report 2017)
  • RLP: 376,147 Knack Weekend and 175,295 Le Vif Weekend
  • Knack Weekend: 44.8% social groups 1-2, 54.1% women
  • Le Vif Weekend: 42.7% social groups 1-2, 47.2% women

CIM NRS 2017-2018 (paper+digital)

Rates

  • 1/1 page: € 12,900 
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