Reader's profile of Trends Style

In June 2015, we launched a readers’ survey into the monthly lifestyle supplement Trends Style. We also asked about the consumption patterns of Trends readers. 1334 Trends readers participated.

How do they read Trends Style?
How often do Trends Style readers go on a city trip, and where do they go?
When do they wear watches?
Which car do Trends Style readers prefer?

Trends Style is well placed in the market, but only 76% consider the lifestyle supplement to be an added value. 1 out of 3 reserves restaurant places when they go on a city trip. Trends Style readers are fans of watches, 3 out of 4 regular readers wear one all the time. The readers consider Trends Style to be a magazine about living well.