Knack & Le Vif Weekend / Kids Fashion 2019

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Concept

Knack & Le Vif Weekend start the season with the Kids dossiers.

Adored and pored over by anyone who loves dressing children in the latest and hippest collections, with coverage of both Belgian and international brands.

The focus is on fashion trends in kids’ clothes and shoes, accessories & must-haves, trendy toys, media and decorations.

From an editorial perspective, these specials are a way of communicating with parents while focusing on kids.

 

ISSUE DATE RESERVATION DEADLINE MATERIAL DEADLINE
30-31/01/2019 14-18/01/2019 21-23/01/2019

Key facts

  • Print run: 102,865 Dutch copies + 63,022 French copies (Print run Cim Brand Report 2018)
  • RLP: 367,215 Dutch & 183,061 French
  • Le Vif Weekend: 42.3% social groups 1-2, 51.1% women
  • Knack Weekend: 41.5% social groups 1-2, 53.0% women

*CIM NRS 2018-2019 (paper+digital)

Rates

  • 1/1 page quadri: € 12,900
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