Knack & Le Vif Weekend / Beauty 2020

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Concept

Every week, Knack & Le Vif Weekend present a variety of lifestyle news, always focused on 5 main categories: Fashion, Beauty, Design, Travel and Food. Our editorial staff informs the reader about the latest trends, the places to be, ... Since Beauty is one of Knack & Le Vif Weekend’s main strengths, there are several special editions that are dedicated to beauty. Below you can find an overview of all the beauty issues for 2020.

CALENDAR 2020

Theme Issue date Reservation deadline Material deadline
Dossier New Year, new you 15-16/01/2020 27/12/2019-03/01/2020 06-08/01/2020
Dossier Love is in the air 05-06/02/2020 20-24/01/2020 27-29/01/2020
Black Luxe 18-19/03/2020 28/02-03/03/2020 03-05/03/2020
Dossier Women gift ideas 06-07/05/2020 17-23/04/2020 24-28/03/2020
Dossier Hello sunshine 13-14/05/2020 24-30/04/2020 04-06/05/2020
Dossier Men gift ideas 03-04/06/2020 14-20/05/2020

22-26/05/2020

Black Luxe 04-05/11/2020 16-20/10/2020 20-22/10/2020
Dossier Perfume addict + Luxury living 11-12/11/2020 23-29/10/2020 30/10-03/11/2020
Black Party 25-26/11/2020 05-09/11/2020 09-12/11/2020
Dossier Luxury gifting 02-03/12/2020 16-20/11/2020 23-25/11/2020

Key facts

Print run: 102,865 Dutch copies & 63,022 French copies (Print run Cim Brand Report 2018), for the Black specials: check our overview 'print run'.
RLP: 367,215 DU readers & 183,061 FR readers
Profile Knack Weekend: 41.5% SG 1-2, 53.0% women
Profile Le Vif Weekend: 42.3% SG 1-2, 51.1% women

CIM NRS 2018-2019 Paper+Digital

 

 

Rates

  • 1/1 page in Knack Weekend + Le Vif Weekend: € 13,050
  • 1/1 page in Weekend Black: € 17,200

Rates for advertisers in the sectors Fahsion & Beauty.

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