Knack & Le Vif Weekend / Beauty 2020
PrintConcept
Every week, Knack & Le Vif Weekend present a variety of lifestyle news, always focused on 5 main categories: Fashion, Beauty, Design, Travel and Food. Our editorial staff informs the reader about the latest trends, the places to be, ... Since Beauty is one of Knack & Le Vif Weekend’s main strengths, there are several special editions that are dedicated to beauty. Below you can find an overview of all the beauty issues for 2020.
CALENDAR 2020
Theme | Issue date | Reservation deadline | Material deadline |
Dossier New Year, new you | 15-16/01/2020 | 27/12/2019-03/01/2020 | 06-08/01/2020 |
Dossier Love is in the air | 05-06/02/2020 | 20-24/01/2020 | 27-29/01/2020 |
Black Luxe | 18-19/03/2020 | 28/02-03/03/2020 | 03-05/03/2020 |
Dossier Women gift ideas | 06-07/05/2020 | 17-23/04/2020 | 24-28/03/2020 |
Dossier Hello sunshine | 13-14/05/2020 | 24-30/04/2020 | 04-06/05/2020 |
Dossier Men gift ideas | 03-04/06/2020 | 14-20/05/2020 |
22-26/05/2020 |
Black Luxe | 04-05/11/2020 | 16-20/10/2020 | 20-22/10/2020 |
Dossier Perfume addict + Luxury living | 11-12/11/2020 | 23-29/10/2020 | 30/10-03/11/2020 |
Black Party | 25-26/11/2020 | 05-09/11/2020 | 09-12/11/2020 |
Dossier Luxury gifting | 02-03/12/2020 | 16-20/11/2020 | 23-25/11/2020 |
Key facts
Print run: 102,865 Dutch copies & 63,022 French copies (Print run Cim Brand Report 2018), for the Black specials: check our overview 'print run'.
RLP: 367,215 DU readers & 183,061 FR readers
Profile Knack Weekend: 41.5% SG 1-2, 53.0% women
Profile Le Vif Weekend: 42.3% SG 1-2, 51.1% women
CIM NRS 2018-2019 Paper+Digital
Rates
- 1/1 page in Knack Weekend + Le Vif Weekend: € 13,050
- 1/1 page in Weekend Black: € 17,200
Rates for advertisers in the sectors Fahsion & Beauty.
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