JEWELS & WATCHES 2019

Print

Concept

Knack Weekend (Dutch) and Le Vif Weekend (French) are leading lifestyle magazines in Belgium. Both magazines focus on fashion, travel, gastronomy, architecture, design, beauty and wellness.

Trends Style (D/F) is the favourite monthly magazine of all men and women appreciating elegance and good taste. The editorial calendar presents 8 very fine issues, real bibles on the good life with articles on fashion, watches and accessories, jewels and beauty.

This year, these magazines highlight the latest creations in the high end jewels and watches in very special editions dedicated to this fascinating sector.

Key facts

  • Print run Knack/Le Vif Weekend: 102,865 (Knack Weekend) + 63,022 (Le Vif Weekend) (Print run Cim Brand Report 2018), for the Black specials: check our overview 'print run'.
  • Print run Trends Style: 61.328 (DU & FR) (Print run Cim Brand Report 2018)
  • Profile:
    • Knack Weekend: 41.5% SG 1-2, RLP: 367,215
    • Le Vif Weekend: 42.3% SG 1-2, RLP: 183,061
    • Trends Style DU + FR: 44.2% SG 1-2; RLP: 150,034

Source: CIM NRS 2018-2019 (Paper + digital)

CALENDAR 2019

TITLE EDITION ISSUE DATE RESERVATION DEADLINE MATERIAL DEADLINE
Knack / Le Vif Weekend Special Valentine 06-07/02/2019 21-25/01/2019 28-30/01/2019
Knack / Le Vif Weekend Black Luxe  20-21/03/2019 01-05/03/2019 05-07/03/2019
Trends Style Luxe 04/04/2019 20/03/2019 21/03/2019
Knack / Le Vif Weekend Dossier Jewels (Mother's Day) 01-02/05/2019 11-17/04/2019 18-23/04/2019
Trends Style Watches 02/05/2019 15/04/2019 16/04/2019
Knack / Le Vif Weekend Dossier Watches & Perfume (Father's Day) 29-30/05/2019 10-16/05/2019 17-21/05/2019
Trends Style Autumn Style 05/09/2019 21/08/2019 22/08/2019
Trends Style Watches 03/10/2019 18/09/2019 19/09/2019
Knack / Le Vif Weekend Black Luxe 30-31/10/2019 10-14/10/2019 14-16/10/2019
Trends Style Icons of Luxury 07/11/2019 22/10/2019 23/10/2019
Knack/ Le Vif Weekend Dossier Watches & Jewelry 20-21/11/2019 31/10-
07/11/2019
08-13/11/2019
Knack / Le Vif Weekend Black Party 27-28/11/2019 07-12/11/2019 12-14/11/2019
Trends Style Party 05/12/2019 20/11/2019 21/11/2019

Rates

  • 1/1 page in Trends Style (D/F): € 7,600
  • 1/1 page in Knack Weekend+Le Vif Weekend: € 12,700 (Black editions: € 16,950)
  • 1/1 page in Knack Weekend: € 7,900 
  • 1/1 page in Le Vif Weekend: € 5,800
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