Knack & Le Vif Weekend / Black Food 2021

Print

Concept

In 2021, we present nine Knack/Le Vif Weekend Black editions. The Black editions are built around a central theme that is covered in great detail and are real collector’s items; to be read, re-read and then kept. In september, Weekend Black Food will appear. This luxury edition will focus on gastronomy.

Black Food Issue date Deadline reservation Deadline material
Knack Weekend 29/09/2021 10/09/2021 14/09/2021
Le Vif Weekend 30/09/2021 14/09/2021 16/09/2021

 

Key facts

Knack Weekend/Le Vif Weekend

  • Print run: 98,950 D + 61,582 FR (Print run Cim Brand Report 2019)
  • RLP: 358,369 readers D + 224,454 readers FR 
  • Profile Knack Weekend: 40.5% social groups 1-2, 50.5% women
  • Profile Le Vif Weekend: 42.2% social groups 1-2, 46.4% women

(Source: CIM NRS 2019-2020 paper + digital)

Rates

1/1 page for advertisers from the Fashion, Beauty and Interior sector: €17,200
1/1 page for advertisers from other sectors: € 21,500

 

 

 

 

 

 

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