Pure de Luxe

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Concept

One-stop solution for your luxury campaigns on Standaard.be/lifestyle and Weekend.be

  • Impact with premium advertising solutions
  • Upscale audience
  • Qualitative reach

Target Group:

  • Women: 52 %
  • Highly educated: 57%
  • Social Groups 1-2: 51%
  • 73% of the Weekend.be visitors do not visit De Standaard Lifestyle

  • 77% of the Trends.be visitors do not visit De Standaard Biz

Average day - profile pageviews*

Keyfacts

Pure de Luxe 2 consecutive weeks
Format (XL/Big) Leaderboard (Standaard.biz: 998x123/RMG: 960x150)
or Medium Rectangle (300x250)
Impressions 641,051 (246,360 Weekend.be D/F /
394,691 Standaard Life & Style D)
Discount 19%
Pure de Luxe Rate € 14,500.00

 

Pure de Luxe Exclusive 2 consecutive weeks

Format  

Standaard.be: XL Leaderboard + Half Page + wallpaper
Weekend.be: Take-over + Half Page 
Impressions  400,000 (175,000 Weekend.be D/F /
225,000 Standaard Life & Style D)
Discount  30%
Pure Business Rate  € 21,500.00

* Source: CIM Internet June 2015

ROULARTA MEDIA
Z.1. RESEARCHPARK, 120/B-1731 ZELLIK
T + 32 2 467 56 11
WWW.ROULARTAMEDIA.BE