TARGET

Clients of independent brokers of Axa

SECTOR

Personal Finance

LANGUAGE

Dutch and French editions

FREQUENCY

4 x a year

CIRCULATION

10.000 copies

COMPOSITION

4 pages

FORMAT

210 x 297

IFA Newsletter
Newsletter on personal finance for the wealthy clients of the 40 brokers participating in the IFA project from Axa. Uses the device of a double personalization to give the impression that the reader/client is having a direct discussion with his personal broker.

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